Interested to see how this KRAFT Trade plays out, I came across it today through Volume Spike Investor, as they talk about giant August call option volume in both 35 and 37.50 calls. I am really interested to see how this plays out, however I have no money at stake at this point.
Kraft Call Volume
It is easy to see the giant disparity in the call vs put buying, how this will translate I do not know, but they are certainly expecting an upside movement.
The following is a chart from yahoo finance, illustrating 3 month action and the interaction of the 20 and 50 day moving averages, 20 recently crossing the 50 a bullish trend.
Kraft 3 Month
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8/21: Nothing ever came of this.
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